SHELDON'S EMPLOYMENT HISTORY
Social Events (2011 – 2012)
Social Events is a software development company specialising in socially driven online event management and ticketing software targeting long-tail markets. As the sole user experience designer on the project I was responsible for design strategy, product planning, user research and both digital and print designs.
Eventboo – Produced high-fidelity prototypes for event management website and smartphone app for door sales and scanning. Created all presentation materials.
Fan Mechanics – Produced high-fidelity prototypes for Facebook based event management and ticketing tool for gamification of fan interactions.
Tixme (2009 – 2011)
Tixme was a software development company specialising in B2B online event management and ticketing software. I implemented a user centred approach to inform the structure, flow and design of both back and front end tools. I ran multiple workshops with venue staff and event managers and lab tested ticket discovery and purchase flow wireframes with end users.
HMV MAMA Group – Responsible for all UI/UX for venue and event management suite, cross platform white label ticket portals and touch-screen ticket sales interface for venue box-offices.
Re-branding – Re-branded the company and the sister services providing brand, tone and style guidelines for print and digital.
Executive Director & CTO
Invate (2004 – 2009)
Invate is an assistive technology company that I co-founded. Invate provides hardware, software and training to higher education students within the UK Government’s Disabled Student Allowance scheme.
Learninglabs.co – Project led a team to create and launch an online learning platform that tailors training to the user’s learning style and disability.
Invate.co.uk – Project led an e-commerce website tailored for use of disabled students and DSA assessors.
Chimera CMT (2000 – 2001)
Chimera is a strictly B2B company supporting medium to large sized enterprises with IT hardware, software and network services. Chimera provides certified training as well as developing bespoke business software.
HouseSearch UK – Project led a small team to launch the very first online estate agent in the UK. While the service attracted some initial interest the web was not yet mature enough for the idea to succeed.
Keystroke Computing (1998 – 2000)
Keystroke supports small to medium sized enterprises with IT hardware, software and network services with a focus on accountancy solutions.
Company website – Designed and built company website for customer contacts and service overview.